Unlocking the Power of Customer Personas for Your Business
Are you a female business owner looking to connect more effectively with your ideal customers but not sure where to start? At the next Somerset Ladies in Business networking meeting at The Shrubbery Hotel Ilminster, Fiona Marlow ( 1/2 half of SLiB) will be delivering an engaging presentation that will show you how understanding your audience can transform your marketing and business success.
This session is designed specifically for business owners, especially those running microbusinesses, who want to learn how customer personas—detailed profiles of your ideal customers—can sharpen your marketing efforts. We’ll explore how these personas help you craft the right messages, offer products that truly meet your customers’ needs, and develop more focused, efficient marketing strategies.
Somerset Ladies in Business (SLiB) is a supportive and welcoming networking group for businesswomen across Somerset. We regularly host relaxed meetings where professional women can connect, share ideas, and grow their businesses. Additionally, our group provides opportunities for members to showcase their expertise, learn from others, and build meaningful connections. Moreover, these events include coffee, cake, and a friendly atmosphere, ensuring a comfortable environment. Ultimately, SLiB fosters a sense of community among women in business, empowering them to thrive both personally and professionally.
Join us to gain valuable insights and make meaningful connections!